A-list Hollywood star Alan Cumming is the latest celebrity to back NHS Greater Glasgow and Clyde’s (NHSGGC) campaign to tackle homophobic attitudes in the NHS.
Alan’s backing of the campaign has also been followed by Wet Wet Wet star Graeme Clarke.
Since its launch earlier this year the “Standing together against homophobia” campaign - the first of its kind in the UK NHS – has been supported by a host of stars from stage, screen and sport together with more than 800 online pledges of support from NHS staff and members of the public and more than 10,000 hits on its web page.
Scotland’s largest Health Board launched the zero tolerance campaign to highlight that it treats homophobic attitudes and behaviour by its staff, patients or visitors as seriously as racism and sexism or any other type of discrimination.
The campaign has also received the backing of leading agency Stonewall Scotland which works to achieve equality and justice for lesbian, gay, bisexual and transgender people.
Colin Macfarlane, Director of Stonewall Scotland, said: “Stonewall Scotland are delighted that NHS Greater Glasgow and Clyde are recognising the importance of addressing homophobia in their workplaces through their current campaign. Unfortunately, homophobic language and attitudes continue to affect lesbian, gay, bisexual and transgender Scots where they work but also in the services they use and it is vital that employers take a pro-active approach. Highly visible messages, like the Tackling Homophobia campaign, send a clear signal to staff and patients that discriminatory behaviour has no place in the NHS and we look forward to continuing to work with the Health Board to deliver better policies for better lives.”
Sue Laughlin, NHSGGC, Head of Equality, said: “We have been delighted by the response to our campaign from both staff and members of the public.
“Our campaign is a very important step in changing attitudes amongst staff and patients and their families, to create a culture where people can be open about their sexual orientation for the good of their health and overall wellbeing.”
The groundbreaking campaign is photo led. The idea is simple - members of the public or a member of staff can take a photo of themselves on their camera phone holding the A4 sign “I’m taking a stand against homophobia” (which is downloaded from the NHSGGC website) and then load it onto a dedicated website to show they back the campaign and that they are also "taking a stand against homophobia".
If you would like to take a stand against homophobia, pledge your support to the campaign and join our gallery go to www.nhsggc.org.uk/homophobia .
For further information either telephone 0141 201 4429 or email [email protected]
Notes to Editors
Images of Alan Cumming, Graeme Clarke and a host of other celebrities including the BBC’s Young Herriot star Iain de Caestecker, the cast of River City, singer Horse, Deputy First Minister Nicola Sturgeon, Clare Grogan and St Mirren Football Club holding the ‘I’m taking a stand…’ sign can be downloaded for print/publication at www.nhsggc.org.uk/content/downloads/Stand%20Against%20Homophobia.zip